Archive for the 'welcome' Category

Fresh off of being on tour as the opening act for Lady Gaga, Far East Movement came thru and provided a very special & intimate performance for a few of our lucky customers & some of their loyal fans. You don’t normally see a group of this caliber be so willing to provide a showcase like this so big up to Far East Movement for being some all around good cats.  Shouts to everyone who came out including a very surprise appearance from our Electro friends, Hyper Crush. Look out for out for their album dropping in the near future.

Donny & Preston from Hyper Crush

Hyper Crush x Ceria x Far East Movement

B.o.B. feat. Bruno Mars & Bei Maejor – Nothin On You (Villains Remix) by Ceria

Just got passed this new remix by DJ/Producers Villains. B.o.B. who came by the shop for our grand opening teamed up with Villains to create this new remix of his smash “Nothing On You.”

One of my favortie artists David Choe’s upcoming Nothing To Declare show takes place in LA starting this Friday. The show runs from April 23rd until May 23rd and is taking place at 320 North Beverly Drive. Be sure to check out what he has in store for this event. If you’re a fan of the arts, I definitely recommend this exhibit.
Here’s a short documentary about Choe called Whales and Orgies. It’s described as the precursor to the documentary Dirty Hands: The Art and Crimes of David Choe…crazy genius.

It has been apparent to many of us who have been following the Guru story that the words and statements coming from Guru’s production partner Solar have seemed a bit odd and unrealistic.  Solar who was at Guru’s beside throughout this whole ordeal was denying visitation to family members and close peoples of Guru, including the Gang Starr camp.  Once news hit of Guru’s passing, the statement that Solar released saying it was Guru’s last words apparently could not have been from his mouth as it has come to light that he was in a coma since February and never regained conciousness.  This statement  that was recently released by a family member I think clarifies and supports everyones convictions that Solar had his own agenda and was basically full of shit!!

Keith Elam’s sister Patricia Elam sent this to DJ Premier and asked that it be distributed to all media outlets…..

The Elam family wishes to thank the fans of our son/brother/father uncle/nephew/cousin Keith aka GURU for the outpouring of love, concern and support.

Our hearts are broken by the loss of someone we loved so much. GURU was devoted to his young son, who will most keenly feel his absence.

GURU suffered from multiple myeloma for over a year.  Accrued complications from this illness led to respiratory failure and cardiac arrest.  As a result, GURU was in a coma from mid February until his death and never regained consciousness.  Early on the morning of April 19^th, he became hypertensive due to low blood pressure. He again went into cardiac arrest and slipped away from us.

GURU died far too young but he was, and we are, proud of all his many legendary musical contributions.

The family is not aware of any foundations established by GURU.  We know and understand that countless fans want to express their condolences and love and, to that end, we are planning a memorial event in the near future that will be all-inclusive. Please look for further details from the family as they become available.

from The Elam Family

Letter courtesy of DJ Premo’s Blog

Here’s some video footage from our build out process. Shouts to all of you that helped us out. Ceria was thought to be such a simple build out. Little did we know how much work it was going to be. Just check the clips.

Quay bringing out B.o.B. for the grand opening.
B.o.B. rocking the Chase zip-up from Orisue. Get it at the shop while you can.



B.o.B. led the way for everyone into Ceria’s Grand Opening.






Ceria’s first purchase.
The Han Cholo selects looking fresh next to the PAC MAN trainers.
We have our own line of product with special packaging featured in our signature display.




DJ P-Trix getting busy.
April from Jarritos serving up the goods.


Ohno gets biz on the decks playing unreleased tracks from his upcoming project with Alchemist.
Definitely a treat for all those in attendance.





Y’all know Timbertre!

Che Diggz with the ill break set.

Props to our dude Rod from Emortal for the pics. Be sure to check out his blog at BLACK GOLD CARTEL as well as his line Emortal Clothing available now at the shop.